Exploring The New Frontiers Where Culture, Commerce And Emerging Tech Collide

Circular compass-style logo with the letters ‘AB’ on the left and ‘AR’ on the right.

Our founder ‘s blog, Across Borders Across Realms, is where strategy meets storytelling — a field journal on how culture, creators, and technology are reshaping the borderless economy. From vertical-native brand building to the evolution of shoppable storytelling to the raging AICG revolution, we explore what it takes to stay relevant in the new digital borderlands — where every scroll, post, and partnership can spark a market.

“Across Borders Across Realms is where I unpack the forces shaping how brands connect, creators thrive, and ideas travel across markets — from Shanghai to Sydney to Los Angelos, from Web2 to Web3. If my consulting work charts strategies, this is where I chart discoveries. Come explore what’s next.”

— Albert Yang, Founder / Chef Strategist

Professional portrait of a man with black hair smiling while wearing a light brown blazer over a black shirt, standing against a gray backdrop.
Click to Read My Blog